I have to admit that this essay, included in the book Turning Back the Clock: Hot Wars and Media Populism, was not what I expected from the title. I expected an analysis on the similarities between the three, but actually it is an exploration of science is different than technology and magic, which Eco asserts are similar in nature. Honestly, I always considered magic and science to be more alike.
Eco begins his argument by pointing out that technology is not the same as science, but is merely a product of science.
Science is different. The mass media confuse with technology and transmit this confusion to their users, who think that everything scientific is technological, effectively unaware of the dimension proper to science, I mean to say that science of which technology is an application and a consequence but not the primary substance.
Technology gives you…
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